Sony has announced that the PlayStation Direct store will launch in Europe. The store will open in Germany today, with an introduction to a handful of other European countries “shortly” to follow. The arrival of the store will finally give European gamers the opportunity to purchase hardware and games directly from PlayStation.
However, anyone in Germany hoping to get their hands on an elusive PlayStation 5 console will be disappointed. While the PlayStation Direct Store will offer both disc and digital versions of the console, both are not available today. However, the Direct Store has PlayStation 4 consoles, DualShock 4 controllers, a range of PS5 accessories (including the DualSense controller in three different colors and the new Pulse 3D Wireless Headset in Midnight Black), PlayStation Now memberships, PlayStation Plus -Memberships and a few games. Those with an existing PlayStation Plus membership can also take advantage of free standard shipping.
PlayStation Direct will also be launched soon in the UK, France, Belgium, the Netherlands and Luxembourg. There is no exact date when these countries will be able to use the store, but the upcoming arrival does not come as a surprise. Almost a year ago, Sony recruited a director for PlayStation Direct Europe, stating that “with the launch in Europe, they want to build on the successful launch of the new direct-to-consumer business in the US”. Although the launch took longer than some people expected, today’s launch suggests that the store will be available in all six European countries listed by the end of 2021.
The PlayStation Direct store originally opened in the US in September 2019 and offers a range of PlayStation 4 products. Since then, the store’s range has expanded to include a much larger selection of PlayStation hardware and games that can be purchased directly from Sony. Because their prices are similar to third-party vendors, many gamers prefer to work directly with Sony rather than other retailers and middlemen. Unfortunately, the system was not without its problems, for example when invitations to buy a PS5 console were sent to those who already owned a console.[Source: Twitter]