EAs FIFA Franchise, which has been successful for the Sega Mega Drive since the 1990s with annual launches since FIFA 95, could be on the verge of a name change.
The hugely popular franchise currently has and always had a naming rights agreement with FIFA, the international governing body of real football. Under the FIFA branding, EA has launched a major series game every year since 1995 (with the Mega Drive version of FIFA International Soccer in front of it), as well as a handful of other games such as FIFA 64 and mobile titles.
In a press release, EA Sports’ Cam Weber disclosed the following:
“Looking ahead, we are also looking into the idea of renaming our EA SPORTS global football games. That means we are reviewing our naming rights agreement with FIFA, which is separate from all our other official partnerships and licenses around the world of football.” . “
With FIFA at the forefront as one of the best-selling gaming franchises of all time, a name change would certainly be a surprise, but time will tell if there will actually be changes.
The same press release states that FIFA 22 is off to a “record breaking” start, with the title already boasting 9.1 million players, 7.6 million Ultimate Team squads created, and 460 million games played in just over a week. Though you probably don’t want to play it on Switch.